This Privacy Policy describes the practices and policies of Serbian National Defense Council of America, a 501(c)(3) public charity (hereinafter, “Serbian National Defense”, “SND”, “we”, “us”, or “our”) relating to our collection of personal data received by us, both online and offline, including but not limited to through the SND website (snd-us.com), as well as any written, whether electronic or hard copy, or verbal communications (together, our “Platform”).

When we use the terms “you” or “your” in this Policy, we are referring to individuals who use our Services, such as:

• individual donors
• other visitors to our Platform.

If after reading this Policy you have additional questions or would like further information, please email us at info@snd-us.com.

This Privacy Policy includes the following sections:

1. Data We Collect

Personal vs Non-personal Data

Personal Data You Provide To Us

Data Collected Automatically

1. Personal vs Non-personal Data

We use the term “personal data” to mean information that can be used, individually or together with any other data you provide to us or we collect, to identify an individual person.  Non-personal data is all other information you provide to us or we collect, which cannot be traced to an identifiable individual.

1. Personal Data You Provide To Us

The data that you provide directly to us through our Services will vary depending on the Services you are utilizing, as described below.  We never request highly sensitive data, such your social security number, or information about medical or health conditions, and we ask that you refrain from sending us such data.

But we do request certain personal data, as follows:

You may choose to make a donation through our website directly to us. This functionality is powered by Stripe or PayPal as payment processors to process your donations; therefore, the personal data you provide in this context will be shared with Stripe or PayPal, and Stripe or Paypal will additionally require you to submit payment information (credit card or ACH banking information). We encourage you to review Stripe’s privacy policy, and PayPal’s privacy policy prior to providing us with payment information. Payment processors will share your name, email address, street address, and donation amount with us, but the payment information (credit card or ACH) that you provide at the time of donation is never seen by SND directly.

Other Platform Visitors:

You may visit our Platform without being required to provide us with any personal data about yourself or your organization. However, our Platform also offers optional Services that do call for the provision of personal data, as follows:

Subscription to Emails and Newsletters.  You may sign up to receive emails from us with our newsletters and other information. In order to register with us and/or sign up to receive emails from us, you must provide us with your name and email address.

Contact Us. We provide a “Contact Us” link on the Platform that allows you to start a discussion with SND staff, intended for you to be able to ask questions, request additional information, and provide feedback to us. Our “Contact Us” functionality collects your name and email address, and shares this information with us. When you use this Service, we keep that correspondence, including your email address and information you volunteer in that correspondence, so that we have a history of past correspondence to reference if you reach out in the future.

Electronic Mail, Regular Mail, and Phone Calls. You may, on your own initiative, reach out to SND by electronic mail, regular hard-copy mail or by telephone. We collect any information you share with us through such communications, such as your name and contact information and information you volunteer in your communication, and may use and share such information consistent with this Policy.

C. Data Collected Automatically

We collect certain data by automated means when you visit the Platform, some of which may be personal data. The data collected may include usage information, such as the numbers and frequency of users to the Services, pages visited, web browsing histories, device location, social networking activities, and similar data. If gathered, this data is aggregated and is not used to identify or track individual activity.  We collect this information through various means, including “cookies,” “web beacons” and IP addresses

Cookies A cookie is a piece of information that a web server may place on your computer when you visit a website. Cookies are commonly used by websites to improve the user experience. Many cookies last only through a single website session, or visit. Others may have an expiration date, or may remain on your computer until you delete them. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. Please note, however, that without cookies you may not be able to take full advantage of all the features on our Platform. For more information on cookies and similar technologies and how to disable them, please see allaboutcookies.org/cookies.

Web Beacons Our Platform contains “web beacons” (also known as internet tags, pixel tags, and clear GIFs). These web beacons allow third parties to obtain information such as the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, the type of browser used to view the page, and the information in cookies set by the third party. Web beacons also may be used to track whether you have opened an HTML email. When the email is opened, a part of the code that makes up the HTML page calls a web server to load the web beacon that then generates a record showing that the email has been viewed. Web beacons may also recognize when the email was opened, how many times it was forwarded and which URLs (links within the email) were clicked.

IP Addresses When you visit and interact with the Services, Charity Navigator and third parties with whom we have contracted to provide services for us collect Internet Protocol addresses (each an “IP Address” ), as well as browser type, Internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and page navigation. An IP Address is a unique identifier number that certain electronic devices use to identify and to communicate with each other on the Internet; your Internet Service Provider automatically assigns an IP Address to the computer that you are using.

1. How We Manage (Protect & Store / Use / Share) Your Personal Data

1. How We Protect & Store Your Personal Data

We maintain reasonable administrative, technical, and organizational safeguards for the Services designed to protect against loss, misuse, unauthorized access, disclosure, alteration, or destruction of the personal data that we collect from you.

We store your personal data for as long as required to provide the Services to you. We may retain personal data after we cease providing Services to you to the extent necessary to comply with our legal and regulatory obligations, and for the purpose of fraud monitoring, detection, and prevention, including our tax, accounting, and financial reporting obligations. Where we retain data, we do so in accordance with any limitation periods and records retention obligations that are imposed by applicable law.

1. How We Use Your Personal Data

We collect and process personal data from you only for lawful reasons, such as to perform the Services, for our legitimate business interests or to fulfill our legal or contractual obligations.  We do not sell, rent, or trade your personal data to third parties. For more specific information about how we use your personal data, please see below.

Data You Provide to Us.  We use the data you provide to us in order to perform the Services, and to perform data analytics to assess and improve the Services we deliver.   We may use your personal data to deliver customized content and to inform you of other Services available from us, including programs and content, to share information about us and our partners, and to request support.  If you choose to make a donation to a charity through our website, your payment information is used only to process your donation and will not be stored or used for any other purpose.

Data Collected through Automated Means. We also use the data we collect from you through automated means in order to perform the Services, and to perform data analytics to assess and improve the Services we deliver. Our goal in gathering this information is to learn how you are using our Services. We may use this information to enhance our Platform.

1. How We Share Your Personal Data

As stated above in our Privacy Policy, we do not sell, rent, or trade your personal to third parties.

1. Reviewing and Changing Your Personal Data

Upon request, we will provide you with information about whether we hold any of your personal data.   You may access, correct, or request deletion of your personal data, or request that we stop any processing of your personal data.   If you would like to inquire about any personal data of yours that we may hold, or to correct or request the deletion of such data, please email us at info@snd-us.com. We will respond to your request within a reasonable timeframe.

1. Changes to Our Privacy Policy

We reserve the right to update this Policy at any time. The date of last update is stated at the beginning and end of this Policy. It is your responsibility to check this page from time to time for updates. If we make any material changes to this Policy, then we will provide notice of such change via the Services.

1. How to Contact Us

If you have any questions, comments, or concerns regarding this Policy or our practices please feel free to write to us at info@snd-us.com. We will respond to your email as soon as we can.

Effective Date:  June 1, 2025